Bitcoin News: Michael Saylor’s Strategy Expands Bitcoin Holdings with $1.99B Purchase

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Michael Saylor’s Strategy Acquires 20,356 BTC in $1.99 Billion Move

Strategy, the publicly traded business intelligence firm led by Michael Saylor, has made a major leap in its Bitcoin accumulation strategy with the purchase of 20,356 BTC for approximately $1.99 billion**. This acquisition solidifies the company's position as the **largest corporate holder of Bitcoin** globally, now holding a total of **499,096 BTC** with an average cost basis of **$66,357 per coin.

The transaction, completed between February 18 and 23, 2025, was finalized on February 24. According to official disclosures, the average purchase price for this latest batch was around $97,514 per Bitcoin, paid entirely in cash. The move underscores Strategy’s unwavering commitment to Bitcoin as a long-term treasury reserve asset.

Funding the Purchase Through Convertible Notes

The capital for this massive Bitcoin buy was raised through a $2 billion convertible notes offering, which closed on February 21, 2025. The offering included a 35% conversion premium based on the price of Strategy’s Class A common stock, attracting strong investor interest amid growing institutional confidence in digital assets.

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Additionally, the deal structure allows initial purchasers to exercise an option to acquire up to $300 million in additional convertible notes by February 27, 2025—providing further financial flexibility for future Bitcoin acquisitions or operational needs.

This funding mechanism reflects Strategy’s sophisticated capital strategy: leveraging debt markets instead of diluting shareholders through equity issuance. Since shifting its treasury policy in 2020, the company—formerly known as MicroStrategy—has consistently prioritized Bitcoin over traditional cash reserves, setting a precedent for corporate treasury innovation.

Year-to-Date Yield Reaches 6.9%

Despite short-term market volatility, Strategy reported a 6.9% year-to-date (YTD) yield on its Bitcoin holdings as of early 2025. This metric, which measures unrealized gains relative to the average cost basis, highlights the continued appreciation of Bitcoin and validates the firm’s long-term “hodl” philosophy.

With a current estimated Bitcoin stash value of $33.1 billion, Strategy has not only preserved capital but significantly grown shareholder value through its bold digital asset strategy.

A Pause in Weekly Purchases?

One notable development is the potential shift in Strategy’s buying pattern. In its latest press release, the company confirmed it did not issue any shares last week, suggesting a departure from its previously consistent weekly Bitcoin purchases that began in late 2024.

This pause isn't unprecedented. Earlier in February, Strategy temporarily halted its buying spree after failing to complete two consecutive rounds of share sales—likely due to unfavorable market conditions or investor demand fluctuations. Founder Michael Saylor confirmed no stock sales occurred between February 14 and 18.

While this may signal a more flexible acquisition timeline going forward, it doesn’t indicate a reversal in strategy. Instead, it reflects a disciplined, market-sensitive approach—buying aggressively when funding is available and pausing when conditions aren’t optimal.

“Strategy has acquired 20,356 BTC for ~$1.99B at ~$97,514 per bitcoin and has achieved BTC Yield of 6.9% YTD 2025. As of 2/23/2025, we hodl 499,096 BTC acquired for ~$33.1 billion at ~$66,357 per bitcoin.”
— Michael Saylor ⚡️

Inspiring Global Institutional Adoption

Strategy’s pioneering move into Bitcoin has catalyzed a wave of institutional adoption worldwide. Its success has become a blueprint for public companies seeking to hedge against inflation and diversify treasury assets.

In 2024, Japan-based financial services firm Metaplanet announced it was adopting Bitcoin as a strategic reserve asset, branding itself as the “MicroStrategy of Japan.” It has since emerged as the largest corporate Bitcoin holder in Asia, actively accumulating BTC and advocating for regulatory clarity in Japanese financial markets.

Similarly, Altvest Capital made history as the first listed African company to add Bitcoin to its treasury. Though starting small with just one BTC, the purchase symbolizes a broader shift across emerging markets where digital assets offer protection against currency devaluation and capital controls.

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Even in traditional tech and media sectors, adoption is accelerating. Canadian video platform Rumble entered the space in January 2025 with its first Bitcoin purchase. CEO Chris Pavlovski emphasized that this was only the beginning of a long-term commitment to integrating cryptocurrency into corporate finance.

Core Keywords Driving Market Momentum

The growing traction around corporate Bitcoin adoption is fueled by several key themes:

These terms reflect both investor interest and strategic decision-making at the executive level. As more CFOs and boards evaluate balance sheet resilience, Bitcoin’s role as "digital gold" continues to gain credibility.

Frequently Asked Questions (FAQ)

Why is Strategy buying so much Bitcoin?

Strategy views Bitcoin as a superior store of value compared to fiat currencies and traditional treasury instruments like bonds. With persistent inflation and low real yields, Bitcoin offers long-term capital preservation and growth potential.

How does Strategy fund its Bitcoin purchases without selling equity?

Instead of diluting shareholders, Strategy raises capital through convertible debt offerings, which attract investors seeking exposure to both stock appreciation and fixed-income returns. This allows large-scale BTC acquisitions while maintaining ownership structure.

Is Strategy still buying Bitcoin every week?

Not necessarily. While the company maintained a weekly purchase pattern in late 2024, recent pauses suggest a more opportunistic and market-responsive approach. Purchases will likely continue but may vary based on funding availability and macroeconomic conditions.

What is BTC yield, and why does it matter?

BTC yield refers to the unrealized return on investment based on current market prices versus the average cost basis. Strategy’s 6.9% YTD yield indicates strong performance and reinforces confidence in its holding strategy.

Could other companies follow suit?

Yes—and many already are. From Japan to South Africa to Canada, firms across industries are exploring Bitcoin for treasury management. Regulatory clarity and market maturity will determine the pace of adoption.

What risks does Strategy face with such large Bitcoin holdings?

Primary risks include price volatility, regulatory changes, cybersecurity threats, and liquidity constraints during market downturns. However, Strategy mitigates these by holding long-term, using secure custody solutions, and maintaining operational cash reserves.

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The Future of Corporate Bitcoin Adoption

Strategy’s latest $1.99 billion acquisition isn’t just a financial maneuver—it’s a statement about the future of money. By treating Bitcoin as a core treasury asset, the company challenges conventional finance norms and invites others to reconsider what true financial resilience looks like.

As macroeconomic uncertainty persists—from rising national debts to currency debasement—Bitcoin’s fixed supply and decentralized nature make it an increasingly attractive option for forward-thinking organizations.

With over 499,000 BTC under management, Strategy remains at the forefront of this transformation. Whether through debt financing, strategic pauses, or global influence, its actions continue to shape the narrative around digital assets in mainstream finance.

The message is clear: Bitcoin is no longer a speculative experiment—it’s a strategic imperative for institutions ready to future-proof their balance sheets.